Off Road

Off-Road Motorcycle sales up 10.1 percent in the first half of 2013

Author: Aaryn Minerds

Posted:

Off-Road Motorcycle sales up 10.1 percent in the first half of 2013
An increase of 10.1 percent in Off-Road Motorcycles in the first half of 2013 compared to the first half of 2012 has seen the overall increase in total motorcycle sales around the country lift by 2.4%

While the Off-Road dirt bike market saw a good gain from the start of January to the end of June 2013, the ATV market suffered a drop in overall sales, with a 4.8% decrease in overall units moved.

Leading the surge in the Off-Road dirt bike market was Honda, who had a big increase of 22.7%, selling 4,318 total units compared to 3,519 in the first half of 2012.

Both Husaberg and Husqvarna also saw double digit growth with Husqvarna recording the second biggest increase in sales with a 11.6% increase and Husaberg not far behind with an 11.2% increase.

In fact all major Off-Road Motorcycle manufactues recorded growth in the first half of 2013 with KTM seeing a 8.8% growth, Kawasaki and Suzuki both recorded a 6.8% growth and while Yamaha recorded the smallest growth at 4%, the company still topped the overall sales figures in the Off-Road Motorcycle market, selling 4,719 units compared to 4,538 last year.

Yamaha also had the highest selling individual Off-Road bike, with 795 WR450F's being sold, edging out the Honda CRF50F with 782 units sold. The number one selling Motocross bike for the first half of 2013 was the Honda CRF450R, with 609 units being moved across the nation.

While ATV sales were down across the board, Honda was able to buck the trend with a 3.2% increase in sales, selling a total of 3,137 units compared to 3,041 in the first half of 2012.

BRP Australia and CF moto both made big gains with increases in ATV sales, with both manufactures recording increases of over 27%

Topping the total units sold in the classes across the Off-Road segment for the first half of 2013 were:

Enduro: Yamaha WR450F 795 Units
Motocross: Honda CRF450R 609 Units
Fun Bike: Honda CRF50F 782 Units
Trail: Honda CRF230F 436 Units
Suzuki: DR200SE 409 Units
ATV: Honda TRX250 738 Units
Supermotard: Suzuki DR-Z400SM 54 Units

Top Image: The WR450F topped the overall sales chart for Off-Road Motorcycles in the first half of 2013
Off-Road Motorcycle sales up 10.1 percent in the first half of 2013
National Sales Report 1st January - 30th June 2013

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