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‘Lukey Luke’ joins Triumph Australia

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Triumph Australia has signed stunt rider 'Lukey Luke' for the next two years in an effort to give the brand a more youthful appeal. "We are really happy with what Lukey has done for us this past year" said Triumph Australia's Marketing Manager Mal Jarrett. "Our main goal at the start of the year was to try and portray that Triumphs are not bikes just for old people! Our range of bikes are just as, if not more exciting than anything that's currently on the market. We believe we have achieved this, and will continue to do so." Luke's outgoing & engaging personality has also helped us 'connect' with our loyal fan base, and we look forward to even bigger and better things in the years to come". Lukey will be piloting a Street Triple 675, a Speed Triple 1050, and we also have something very special up our sleeve for later in the year!

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