BMW Motorrad have reported that they once again sold significantly more motorcycles and maxi scooters in 2015, 10.9 % above in the previous year.
This means that the motorcycle segment of the BMW Group has achieved a new all-time sales high for the fifth time in succession. With a total of 136,963 vehicles sold (prev. yr.: 123,495 units), the most successful premium manufacturer of motorcycles and maxi scooters supplied 10.9% more vehicles last year than in 2014.
In the month of December, too, sales increased by 6.6 % to a new record figure of 7,497 units (previous year: 7,032 units).
BMW Motorrad experienced growth in all markets worldwide and was the market leader in 26 countries in the premium segment of motorcycles over 500 cc. The markets of North America and Europe made the biggest contribution to the increase in sales.
The blue-and-white brand‰Ûªs biggest single market in 2015 was once again Germany. 23,823 vehicles remained in the home market, in other words some 17.4% of total sales. With a share of more than 25%, BMW Motorrad was once again the market leader. The USA followed in second place with 16,501 vehicles sold.
The largest single markets follow in the order of France (12,550 units), Italy (11,150 units), UK (8.200 units) and Spain (7,976 units).
Stephan Schaller, President BMW Motorrad: ‰ÛÏWe are able to look back on an exceptionally successful year. For the first time in the history of our company we supplied more than 135,000 BMW motorcycles and maxi scooters. I should like to thank our customers most sincerely for the enormous trust they have placed in BMW Motorrad‰Û