While Houghton owns and manages the team, he has brought in long time motocross athlete and sponsorship manager Adam Bailey, to steer the team in the right direction off the track. The first point of call for Bailey was giving the team a fresh new identity, re-launching the team formerly known as Team 07 as 'ZERO SEVEN MOTORSPORTS.'
"Team 07, has been such a strong competitor in Australian motocross for a number of years, my main focus initially, is to make them as competitive off the track as they are on it." Bailey said.
"Renaming and rebranding the team in time for round one is key for us in really proving what Zero Seven Motorsport is all about - a diverse team with huge potential to win races, but that understands the business of motorsport. It's important that teams of today understand what sponsors are looking for in a race team and how sponsorship fits into a company‰Ûªs overall strategy." continued Bailey.
"ZERO SEVEN is a work in progress, but I think this weekend will show that we're making big changes for the better, with plenty more to come. I think when the new bike and transporter graphics are unveiled this weekend, the will be cleaner than what the industry is used to, but still striking to look at." he concluded.
07 Motorsports has also engaged the technical expertise of long time racer and former team owner Steve Powell and his business SPMX to direct the team‰Ûªs engine and suspension development of their new fleet of Suzuki race machines.
"Powelly has such a wealth of knowledge, it really is going to be a privilege to have him around." said Houghton.
"He has done such an incredible job preparing our bikes for this weekend, given the limited time frame we've had - it really is a credit to him. I look forward to seeing the bikes on the track and building on our program as the year progresses." Haughton concluded..
Main Photo: Adam Monea's new looking Zero Seven Suzuki
Photo Credit: Garry Morrow